Irresistible Apps

Motivational Design Patterns for Apps, Games, and Web-based Communities



Bookstore > Books > Irresistible Apps

Price$31.33 - $55.93
Rating
AuthorChris Lewis
PublisherApress
Published2014
Pages208
LanguageEnglish
FormatPaper book / ebook (PDF)
ISBN-101430264217
ISBN-139781430264217
EBook Hardcover Paperback

When you create an app, a website, or a game, how do you attract users, and perhaps more importantly, how do you keep them? Irresistible Apps explains exactly how to do this using a library of 27 motivational design patterns and real-world examples of how they work.

As a developer, you need to retain users in the new economy of advertisements, subscriptions, and in-app purchases, but how do you do this? How do some applications keep users coming back? Why do people spend hours and hours playing World of Warcraft? Why do people care about Reddit karma? What makes customers keep buying from Amazon? Why do so many people love Khan Academy?




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