Designing for Behavior Change
Applying Psychology and Behavioral Economics
| Price | $28.25 - $33.99
|
| Rating |  |
| Author | Stephen Wendel |
| Publisher | O'Reilly Media |
| Published | 2013 |
| Pages | 400 |
| Language | English |
| Format | Paper book / ebook (PDF) |
| ISBN-10 | 1449367623 |
| ISBN-13 | 9781449367626 |
A new wave of products is helping people change their behavior and daily routines, whether it's exercising more (Jawbone Up), taking control of their finances (HelloWallet), or organizing their email (Mailbox). This practical guide shows you how to design these types of products for users seeking to take action and achieve specific goals.
Stephen Wendel, HelloWallet's head researcher, takes you step-by-step through the process of applying behavioral economics and psychology to the practical problems of product design and development. Using a combination of lean and agile development methods, you'll learn a simple iterative approach for identifying target users and behaviors, building the product, and gauging its effectiveness. Discover how to create easy-to-use products to help people make positive changes.
- Stephen Wendel
5 5 619
Similar Books
Designing Forms for Microsoft Office InfoPath and Forms Services 2007 
by Scott Roberts, Hagen Green
Microsoft Office InfoPath 2007 offers breakthrough tools for gathering, managing, and integrating business-critical information, and creating efficient forms-driven processes. Two longtime members of Microsoft's InfoPath product team have written the first comprehensive, hands-on guide to building successful XML-based solutions with ...
Price: $9.76 | Publisher: Addison-Wesley | Release: 2007
by Brent Schooley
Designing for Windows 8 is a fast-paced, 150-page primer on the key design concepts you need to create successful Windows 8 apps. This book will help you design a user interface that is both delightful and effective, feels 'right' to your users, and encapsulates a great Windows 8 experience.If you're building Windows 8 apps...
Price: $19.99 | Publisher: Apress | Release: 2013
Designing for Scalability with Erlang/OTP
by Francesco Cesarini, Steve Vinoski
If you need to build a scalable, fault tolerant system with requirements for high availability, discover why the Erlang/OTP platform stands out for the breadth, depth, and consistency of its features. This hands-on guide demonstrates how to use the Erlang programming language and its OTP framework of reusable libraries, tools, and design ...
Price: $26.50 | Publisher: O'Reilly Media | Release: 2016
by Sian Morson
Designing for iOS with Sketch takes you through the process of designing your iOS app using Bohemian Code's Sketch. Sketch is a powerful new design program that is quickly replacing Adobe PhotoShop for many designers designing for mobile apps and the mobile web. This book will introduce you to the program and then take you through th...
Price: $42.83 | Publisher: Apress | Release: 2015
by Alexandra Deschamps-Sonsino
Examine the history of smart homes, how technology shapes our lives, and ways you can think about the home when developing new products. This book presents the opportunities in the homespace that will come from understanding the history and multiple players that have contributed to the development of the home in general.You'll start ...
Price: $32.99 | Publisher: Apress | Release: 2018
Designing Scalable JavaScript Applications
by Emmit Scott
If you've ever written a non-trivial JavaScript application, you know that creating a code base that's easy to maintain and scales well over time is no small feat. The complexity only grows as the project becomes larger. While it's impossible to plan for every change that could possibly happen over the life of a project, yo...
Free ebook | Publisher: Manning | Release: 2016
Modern CSS with Tailwind, 2nd Edition
by Noel Rappin
Tailwind CSS is an exciting new CSS framework that allows you to design your site by composing simple utility classes to create complex effects. With Tailwind, you can style your text, move your items on the page, design complex page layouts, and adapt your design for devices from a phone to a wide-screen monitor. With this book, you'...
Price: $19.08 | Publisher: The Pragmatic Programmers | Release: 2022
by Chris Sterling
Shipping imperfect software is like going into debt. When you incur debt, the illusion of doing things faster can lead to exponential growth in the cost of maintaining software. Software debt takes five major forms: technical, quality, configuration management, design, and platform experience. In today's rush to market, software debt...
Price: $39.99 | Publisher: Addison-Wesley | Release: 2010