Digital Asset Management

    Content Architectures, Project Management, and Creating Order out of Media Chaos



    Bookstore > Books > Digital Asset Management

    Price$39.99 - $45.37
    Rating
    AuthorElizabeth Keathley
    PublisherApress
    Published2014
    Pages196
    LanguageEnglish
    FormatPaper book / ebook (PDF)
    ISBN-101430263768
    ISBN-139781430263760
    EBook Hardcover Paperback

    Digital Asset Management: Content Architectures, Project Management, and Creating Order out of Media Chaos is for those who are planning a digital asset management system or interested in becoming digital asset managers. This book explains both the purpose of digital asset management systems and why an organization might need one. The text then walks readers step-by-step through the concerns involved in selecting, staffing, and maintaining a DAM. This book is dedicated to providing you with a solid base in the common concerns, both legal and technical, in launching a complex DAM capable of providing visual search results and workflow options.

    Containing sample job models, case studies, return on investment models, and quotes from many top digital asset managers, this book provides a detailed resource for the vocabulary and procedures associated with digital asset management. It can even serve as a field guide for system and implementation requirements you may need to consider.




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