Managing Your Advertising Program
|Price||$12.99 - $29.09
|Format||Paper book / ebook (PDF)|
Do people really click the handful of text ads that accompany Google search results? Absolutely. Growth of Google AdWords continues to increase, as does online advertising in the United States. This book shows you how each piece of Google's advertising platform works, focusing on areas that impact the performance and cost of your ad campaigns.
Learn how to create an AdWords account, and then dive into the particulars of setting up your first campaign, optimizing keywords, writing effective ads, and tracking conversions. Most advertisers don't understand how AdWords works. This book gives you an edge.
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by Howie Jacobson
Google AdWords is a unique tool that allows you to set your own budget and create ads and choose keywords that are specifically related to your business. When your ad appears next to the search results, people can simply click your ad to learn more about you or make a purchase. This handy guide walks you through the newest tips, tricks, a...
Price: $4.48 | Publisher: Wiley | Release: 2009
by Bud E. Smith
Sams Teach Yourself Google AdWords in 10 Minutes gives you straightforward, practical answers when you need fast results. By working through its 10-minute lessons, you'll learn everything you need to use Google AdWords to find more customers, sell more of your products and services, and earn higher profits at lower cost!...
Price: $4.79 | Publisher: SAMS Publishing | Release: 2010
by Bart Weller, Lori Calcott
There is one simple way to exponentially increase the amount of traffic coming to your website and the number of people aware of your product or service: through the use of Google AdWords and related marketing technologies. The Definitive Guide to Google AdWords will walk you through every step needed to maximize your marketing and advert...
Price: $32.69 | Publisher: Apress | Release: 2012
by Harold Davis
With this book, you'll learn how to take full advantage of Google AdWords and AdSense, sophisticated online advertising tools used by thousands of businesses large and small. The second edition provides a substantially updated guide to advertising on the Web: how it works in general, and how Google's advertising programs in particular hel...
Price: $5.00 | Publisher: O'Reilly Media | Release: 2009
by Kristina Cutura
Google Adwords is one of the most effective ways to advertise today with unprecedented reach and potential to show your ads to millions of Internet users instantly. It helps in bringing highly relevant ads to customers who are searching for you in real-time, resulting in highly accountable and cost-effective campaigns that even the smalle...
Price: $32.99 | Publisher: Packt Publishing | Release: 2013
by David A. Crowder, Andrew Bailey
Price: $3.74 | Publisher: Wiley | Release: 2004
by Sam Keene
Google's new ARCore and Daydream VR platforms enable you to deliver advanced augmented and virtual reality games and apps on a wide spectrum of modern Android devices. Now for the first time, there's a comprehensive deep dive into both ARCore and Daydream for every Android developer and designer. Multi-award-winning AR/VR developer Sam Ke...
Price: $38.64 | Publisher: Addison-Wesley | Release: 2018
by Dan Sanderson
As one of today's cloud computing services, Google App Engine does more than provide access to a large system of servers. It also offers you a simple model for building applications that scale automatically to accommodate millions of users. With Programming Google App Engine, you'll get expert practical guidance that will help you make th...
Price: $3.74 | Publisher: O'Reilly Media | Release: 2009