The Economics of Data, Analytics, and Digital Transformation

The theorems, laws, and empowerments to guide your organization's digital transformation



Bookstore > Books > The Economics of Data, Analytics, and Digital Transformation

Price$26.80 - $40.94
Rating
AuthorBill Schmarzo
PublisherPackt Publishing
Published2020
Pages252
LanguageEnglish
FormatPaper book / ebook (PDF)
ISBN-101800561415
ISBN-139781800561410
EBook Hardcover Paperback

In today's digital era, every organization has data, but just possessing enormous amounts of data is not a sufficient market discriminator. The Economics of Data, Analytics, and Digital Transformation aims to provide actionable insights into the real market discriminators, including an organization's data-fueled analytics products that inspire innovation, deliver insights, help make practical decisions, generate value, and produce mission success for the enterprise.

The book begins by first building your mindset to be value-driven and introducing the Big Data Business Model Maturity Index, its maturity index phases, and how to navigate the index. You will explore value engineering, where you will learn how to identify key business initiatives, stakeholders, advanced analytics, data sources, and instrumentation strategies that are essential to data science success. The book will help you accelerate and optimize your company's operations through AI and machine learning.

By the end of the book, you will have the tools and techniques to drive your organization's digital transformation.





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