The Art of the App Store

    The Business of Apple Development



    Bookstore > Books > The Art of the App Store

    Price$5.99 - $9.99
    Rating
    AuthorTyson McCann
    PublisherWrox
    Published2011
    Pages340
    LanguageEnglish
    FormatPaper book / ebook (PDF)
    ISBN-100470952784
    ISBN-139780470952788
    EBook Hardcover Paperback

    It takes more than a great idea to succeed at iPhone and iPad app development.This indispensible guide provides an in-depth look into the perils and potential of the iPhone and iPad app landscape. The Art of the App Store presents tried and tested methods for competitive research, findingyour niche, understanding customer expectations, setting goals and milestones, and managing app development from concept to post-launch. You will find guidelines for developing and pricing your app using the most up-to-date trends, a plan for viral marketing using social networks, metric tracking, taking advantage of feedback, and much more.




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