The Art of the App Store

The Business of Apple Development



Bookstore > Books > The Art of the App Store

Price$5.99 - $9.99
Rating
AuthorTyson McCann
PublisherWrox
Published2011
Pages340
LanguageEnglish
FormatPaper book / ebook (PDF)
ISBN-100470952784
ISBN-139780470952788
EBook Hardcover Paperback

It takes more than a great idea to succeed at iPhone and iPad app development.This indispensible guide provides an in-depth look into the perils and potential of the iPhone and iPad app landscape. The Art of the App Store presents tried and tested methods for competitive research, findingyour niche, understanding customer expectations, setting goals and milestones, and managing app development from concept to post-launch. You will find guidelines for developing and pricing your app using the most up-to-date trends, a plan for viral marketing using social networks, metric tracking, taking advantage of feedback, and much more.





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