by Michael Becker, John Arnold
Mobile communication is hot, and so is marketing on mobile devices. Mobile Marketing For Dummies provides a clear and easy path for creating, launching, and making the most of a mobile marketing program. Designed for marketing professionals and other business people who may have little experience with the medium, it explains mobile marketing and how to convert a traditional marketing plan to mobile. Topics ...
Price: $8.15 | Publisher: Wiley | Release: 2010
by Maximiliano Firtman
Today's market for mobile apps goes beyond the iPhone to include BlackBerry, Nokia, Windows Phone, and smartphones powered by Android, webOS, and other platforms. If you're an experienced web developer, this book shows you how to build a standard app core that you can extend to work with specific devices. You'll learn the particulars and pitfalls of building mobile apps with HTML, CSS, and ot...
Price: $2.20 | Publisher: O'Reilly Media | Release: 2010
Beginning Smartphone Web Development 
by Gail Frederick, Rajesh Lal
Today's Web 2.0 applications (think Facebook and Twitter) go far beyond the confines of the desktop and are widely used on mobile devices. The mobile Web has become incredibly popular given the success of the iPhone and BlackBerry, the importance of Windows Mobile, and the emergence of Palm Pre (and its webOS platform). At Apress, we are fortunate to have Gail Frederick of the well-known training site ...
Price: $8.05 | Publisher: Apress | Release: 2010
Pro Smartphone Cross-Platform Development
by Sarah Allen, Vidal Graupera, Lee Lundrigan
Learn the theory behind cross-platform development, and put the theory into practice with code using the invaluable information presented in this book. With in-depth coverage of development and distribution techniques for iPhone, BlackBerry, Windows Mobile, and Android, you'll learn the native approach to working with each of these platforms. With detailed coverage of emerging frameworks like PhoneGap ...
Price: $8.98 | Publisher: Apress | Release: 2010
Protecting Your Mobile App IP: The Mini Missing Manual
by Richard Stim
Learn four cost - effective ways to protect the applications you develop for mobile devices. The methods described in this Mini Missing Manual won't stop people from misappropriating your secrets, stealing your name, and copying your code. But if any of those things do happen, you'll have the legal ammunition you need to recover your losses and, in some cases, get money to pay attorney fees. Takin...
Publisher: O'Reilly Media | Release: 2010
by Ed Burnette
Google's Android is shaking up the mobile market in a big way. With Android, you can write programs that run on any compatible cell phone in the world. It's a mobile platform you can't afford not to learn, and this book gets you started. This third edition covers all Android versions from Android 1.5 to Android 2....
Price: $9.26 | Publisher: The Pragmatic Programmers | Release: 2010
by Kim Topley
The JavaFX platform makes it possible to write applications that can be deployed across devices ranging from cell phones to desktops, with little or no change required. JavaFX applications are written using JavaFX Script, a new and easy-to-use scripting language.Kim Topley's JavaFX Developer's Guide thoroughly covers the JavaFX language and its core libraries and shows you step by step how to deve...
Price: $29.11 | Publisher: Addison-Wesley | Release: 2010
BlackBerry Development Fundamentals
by John M. Wargo
The BlackBerry smartphone is today's #1 mobile platform for the enterprise and also a huge hit with consumers. Until now, it's been difficult for programmers to find everything they need to begin developing new applications for BlackBerry devices. BlackBerry Development Fundamentals is the solution: the first single-source guide to all aspects of development for the BlackBerry platform. This book ...
Price: $4.17 | Publisher: Addison-Wesley | Release: 2010
Professional Android 2 Application Development
by Reto Meier
Android is a powerful, flexible, open source platform for mobile devices and its popularity is growing at an unprecedented pace. This update to the bestselling first edition dives in to cover the exciting new features of the latest release of the Android mobile platform.Providing in-depth coverage of how to build mobile applications using the next major release of the Android SDK, this invaluable resource t...
Price: $4.68 | Publisher: Wrox | Release: 2010
Networking All-in-One For Dummies, 4th Edition
by Doug Lowe
So you're in charge of a network? That's great - and a great big job! Let this book be your one-stop guide. You'll find out about network standards, popular network operating systems, servers, how to plan and set up a network, security secrets, troubleshooting recommendations, what to do with wireless and mobile networking variations, and much more!...
Price: $20.00 | Publisher: Wiley | Release: 2010