The Social Media MBA Guide to ROI 
by Christer Holloman
The first book to explain how you can measure social media ROI across multiple departments, for internal/external social media based activities, as well as for new business models (product/services). This book provides help in establishing a thorough social media plan, examining your goals, audience and channel strategy, before examining tools and techniques to measure social media metrics and key performan...
Price: $17.33 | Publisher: Wiley | Release: 2014
Beginning iOS Media App Development
by Ahmed Bakir
Beginning iOS Media App Development is a ground-breaking tutorial that explores the near limitless, programmable audio-visual capabilities of the iPhone, iPad and iPod touch using real-world examples and thorough explanations of the code. This book includes detailed step-by-step instructions and important background information from experienced media and utility app developer, Ahmed Bakir.You'll learn ...
Price: $48.45 | Publisher: Apress | Release: 2014
by Elizabeth Keathley
Digital Asset Management: Content Architectures, Project Management, and Creating Order out of Media Chaos is for those who are planning a digital asset management system or interested in becoming digital asset managers. This book explains both the purpose of digital asset management systems and why an organization might need one. The text then walks readers step-by-step through the concerns involved in sel...
Price: $39.99 | Publisher: Apress | Release: 2014
by Micha Gorelick, Ian Ozsvald
Your Python code may run correctly, but you need it to run faster. By exploring the fundamental theory behind design choices, this practical guide helps you gain a deeper understanding of Python's implementation. You'll learn how to locate performance bottlenecks and significantly speed up your code in high-data-volume programs.How can you take advantage of multi-core architectures or clusters? Or...
Price: $27.05 | Publisher: O'Reilly Media | Release: 2014
by Stephan Spencer, Jimmy Harding, Jennifer Sheahan
Want to make money online? Then ignore social media at your own risk. Social media is vital if you want to your business to thrive, and though you can't control the conversations, you can influence them. This book will teach you how.If mismanaged, social media can create more noise than signal. It can be a time and energy suck - for you and your audience. Or worse still, it can become an echo chamber f...
Price: $17.84 | Publisher: O'Reilly Media | Release: 2014
Dreamweaver CC: The Missing Manual, 2nd Edition
by David Sawyer McFarland, Chris Grover
Dreamweaver CC is a powerful tool for designing all kinds of websites, from those with simple, static pages to interactive, media-driven sites for desktop, laptop, and mobile devices. But the program still doesn't include a printed guide to its amazing capabilities. That's where this Missing Manual comes in. With hands-on tutorials and coverage of every feature, you'll learn to build, deploy,...
Price: $22.99 | Publisher: O'Reilly Media | Release: 2014
Business Intelligence and the Cloud
by Michael S. Gendron
How to measure cloud computing options and benefits to impact business intelligence infrastructure.This book is a guide for managers and others involved in using cloud computing to create business value. It starts with a discussion of the media hype around cloud computing and attempt to pull together what industry experts are saying in order to create a unified definition. Once this foundation is created - ...
Price: $35.15 | Publisher: Wiley | Release: 2014
Android Phones For Dummies, 2nd Edition
by Sandra Geisler
The popularity of Android phones is simply exploding, so it's a perfect time for popular For Dummies author Dan Gookin to update his bestselling guide to all things Android phones. From setup and configuration to taking advantage of the latest amazing Android features, this practical resource is designed to make new Android users comfortable and to help veterans get the most out of their Android phone....
Price: $4.97 | Publisher: Wiley | Release: 2014
Facebook All-in-One For Dummies, 2nd Edition
by Jamie Crager, Scott Ayres, Melanie Nelson, Daniel Herndon, Jesse Stay
Facebook has more than a billion users worldwide. Whether you enjoy spending time on Facebook every day, use it to advertise and market your product, or develop Facebook apps, this go-to guide has something you need. Its six minibooks cover creating a personal timeline, connecting with others, connecting Facebook to other social media, building a fan page, marketing a business on Facebook, and developing Fa...
Price: $3.99 | Publisher: Wiley | Release: 2014
Facebook Marketing All-in-One For Dummies, 3rd Edition
by Andrea Vahl, John Haydon, Jan Zimmerman
Facebook Marketing All-in-One For Dummies, 3rd Edition is a detailed resource for businesses, brands, and people who are interested in promoting themselves, their goods, and their services on Facebook. Fully updated to cover new Facebook features, this new Third Edition includes guidance on Graph Search, the updated News Feed design, cover photo rules, advertising changes, updated mobile apps, and more. Exa...
Price: $23.51 | Publisher: Wiley | Release: 2014